In an exciting collaboration, Unheardof and adidas have unveiled a project that delves into the cultural and architectural essence of Cincinnati. The Unheardof x adidas Rivalry Low “Building Bridges” sneaker pays homage to the celebrated John A. Roebling Bridge, an emblematic structure that not only connects Cincinnati, Ohio, to Covington, Kentucky, but also serves as a beacon of historical and personal significance. The collaboration draws heavily on the rich hues and architectural lines of this iconic bridge.
The sneaker itself features distinctive design elements inspired by the bridge’s aesthetics. It incorporates a ”Roebling Blue” suede that mirrors the bridge’s striking color palette, complemented by stone-textured uppers that evoke the robust, enduring nature of the Roebling’s design. Adding a further nod to the geographical and symbolic importance of the bridge, the shoes are finished with a translucent sole that represents the flowing waters of the Ohio River below.
With a limited release of only 1,000 pairs, the Unheardof x adidas Rivalry Low “Building Bridges” transcends typical sneaker releases by embedding a layer of community significance. A portion of the proceeds from each sale will benefit the Children’s Home of Cincinnati, aligning the initiative with philanthropic efforts to support local youth and enrich community welfare.
Available for purchase on October 25, 2024, for $165 USD, these sneakers can be acquired either in-store at Unheardof or through their online platform. This release not only celebrates Cincinnati’s skateboarding scene and its architectural splendor but also supports charitable causes, marking it as a pivotal release for both sneaker enthusiasts and collectors looking to make a difference through their purchases.
The Unheardof x adidas Rivalry Low “Building Bridges” is offered in an exclusive Preloved Blue-Magic Beige colorway and carries the style code JS2972. This collaboration is a testament to the power of combining style, history, and social responsibility into one compelling product, making it an essential addition for those who value both aesthetics and community impact.