Enthusiasts of Jordan Brand may find it disheartening to discover that multiple launches of the Air Jordan Retro, notably the highly anticipated “Black Cat” Air Jordan 5, have been postponed or possibly abandoned. Initially slated for release in the latter part of this year, these six Retro colorways have now been deferred until 2025 or are under consideration for cancellation.
The postponement of these sneakers can be attributed to a multitude of factors. There has been a noticeable reduction in consumer interest for non-original and less sought-after colorways, leading to a decline in overall sales figures. Additionally, the underwhelming performance on the resale market has led to a decrease in enthusiasm among resellers, resulting in a surplus of stock. These developments have compelled Jordan Brand to reevaluate its marketing and release strategies, shifting its focus to the year 2025, which coincides with the 40th anniversary of the brand.
Particularly disheartening for aficionados and collectors is the delay of the Air Jordan 5 “Black Cat.” This model is particularly significant due to its historical connections to earlier “Black Cat” iterations within the Air Jordan line. Its elegant design combined with its historical resonance had made it a coveted item among enthusiasts. Regrettably, the anticipation surrounding this particular model will need to be tempered until further notice.
As 2025 approaches, Jordan Brand appears to be preparing for a substantial celebration of its four decades of influence and innovation in the sneaker industry. The upcoming anniversary holds promise for the launch of signature products that will not only pay homage to but also amplify the cultural impact of the brand. Devotees of Jordan Brand can look forward to a lineup of releases that honor its storied legacy while commemorating 40 years of unparalleled excellence in footwear.